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BROWS BY PINKY

BRAND Identity + Web Design

Brows by Pinky is a US-based luxury PMU studio specializing in Microblading, Ombre Brows, and Lip Blush.
Pinky’s artistry enhances her clients’ natural beauty, helping them feel effortlessly confident.

When she approached Shirly Design Studio, she wanted a brand and website that reflected her modern, feminine, and luxe aesthetic; something premium yet approachable.

Brand Overview

an abstract photo of a curved building with a blue sky in the background

Challenge

While Pinky’s craft was exceptional, her digital presence lacked consistency and sophistication.

The goal was to translate her artistry into a cohesive visual identity that inspires trust, attracts dream clients, and converts browsers into bookings.

A complete rebrand blending timeless beauty with modern sophistication:

Brand Identity: Warm, feminine palette of Midnight Green, Soft Nude, and Gold, paired with elegant serif typography.

Logo Design: A minimal wordmark symbolizing balance, beauty, and confidence.

Website Design: A refined Showit website with immersive visuals, intuitive navigation, and clear calls-to-action; crafted to elevate and convert.

Solution

Deliverables

an abstract photo of a curved building with a blue sky in the background

Your Salon Deserves More Than A Pretty Website.

It deserves a strategic brand presence that builds trust, attracts the right clients, and supports your growth.

Let’s talk about what’s holding your website back and how to fix it.